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  • Principal Coaching
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Frequently Asked Questions

Please reach us at naimsanders@gmail.com if you cannot find an answer to your question.

A principal coach supports school leaders in refining their leadership practices, addressing challenges, and achieving school goals. This includes helping with instructional leadership, time management, team-building, emotional intelligence, and navigating district expectations.


New principals often struggle with role clarity, managing time effectively, building trust with staff, and balancing instructional leadership with operational tasks. Emotional labor and isolation are also key concerns early in the role.


By actively listening, maintaining confidentiality, being nonjudgmental, and consistently following through on support. Trust grows when principals feel their coach is genuinely invested in their growth—not just evaluating them. 


Strategies like reflective questioning, data-driven feedback, leadership walk-throughs, modeling, and action planning are effective. Tailoring the approach to each principal’s strengths and growth areas is essential.


It’s foundational. Principals who are self-aware, emotionally regulated, and empathetic build stronger relationships, lead more effectively under stress, and cultivate a positive school culture 


I normalize their feelings, help them develop coping strategies, and focus on systems that lighten their load—such as delegation, boundary-setting, and reflective practice. Sometimes, it’s also about helping them reconnect to their “why.” 


I use both quantitative (student achievement, attendance, discipline data) and qualitative (teacher feedback, classroom observations, self-reflection tools). The goal is to connect data to leadership practice.


Veteran principals may need a thought partner or strategic challenger, while novice principals often need more modeling, structure, and just-in-time supports. Coaching must be adaptive and developmental.


I start by redefining how they spend their time—reducing time spent on low-impact tasks and increasing presence in classrooms. I help them develop a vision for learning, lead data conversations, and support teacher growth through feedback cycles.


  

Indicators include increased confidence in decision-making, improved teacher retention, higher instructional quality, stronger school climate, and, over time, positive student outcomes. You also hear it in how principals talk—more ownership, clarity, and intentionality.


 Feedback is central—but it must be timely, specific, and growth-oriented. I use observation, data, and reflection tools to help principals see their impact. We co-create action steps rather than deliver top-down critiques. 


I help them deconstruct the conflict—what’s underneath it emotionally and structurally. We practice communication strategies, role-play tough conversations, and focus on relationship repair and boundary setting.


   I ensure alignment by staying current with district goals, evaluation frameworks, and strategic plans. Coaching remains personalized, but the goals connect to broader accountability systems, ensuring principals aren’t isolated from expectations. 


That coaching is punitive or evaluative. Coaching is not supervision—it’s support. Once principals understand it’s confidential and tailored to theirgrowth, their openness increases.


I structure coaching around clear milestones, celebrate wins, and check in regularly to adapt goals. I also help principals develop peer networks and reflective routines so growth continues between sessions.


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